Content does not equal king
Posted by James on June 12th, 2008
|
Content is not necessarily king. Content + marketing = king.
Content is important for obtaining large reader ships and returning visitors. But over the years I’ve seen many sites that have page after page of 100% unique content but still fail to get over 200 uniques a day. In saying this, I’ve also seen small niche sites with correct SEO done that can pull 300-500 uniques from search engines from multiple keywords.
How to reach to a certain market
Posted by James on June 9th, 2008
|
The most effective way to market your website is to advertise in the places that have people interested in your subject. If you want to reach students - go to a school. If you want to get businessmen - go to an airport. If you want to reach people in legal trouble - go to a seedy bar or something. Sometimes you need to get creative.
Increase website traffic and exposure with the Publicity Wheel
Posted by James on May 15th, 2008
|
Providing your website with an increase in traffic and exposure can be a long and frustrating process. Banner and link exchanges can supply a steady trickle of visitors, but still require an investment in time and understanding of impressions and ratio figures. The Publicity Wheel takes a different approach, where members can benefit considerably without investing so much time, and instead focus their energy on development and quality content.
The key to web promotion is PATIENCE
Posted by James on April 13th, 2008
|
The most important thing to remember in marketing a website is that it requires patience. Patience to build up links and patience to get a steady flow of traffic. A lot of sites give up before they make it big because they think the internet is full of overnight success stories… but in reality, if they waited a few more months, they would start to see good traffic.
Importance of having good content
Posted by James on March 19th, 2008
|
Building up a large amount of links to your site is a hard task. It takes hours of work searching for sites, seeing if they are worth linking to, adding their link, emailing them, waiting for their reply, removing their link if they refuse… that process repeated 100X can get quite tiresome and old. You can easily find yourself putting in hundreds of hours of work, and it’s not even a sure thing!
